Derek O'Carroll – Medium

Derek O'Carroll

Derek O'Carroll

Shoppers Are Flocking to a New Digital ‘Hood. What Does This Mean For Retail?

During the pandemic, much like our working lives and our socialising, retail had to migrate solely online — and with this seismic shift…

5 min readAug 26, 2021

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Shoppers Are Flocking to a New Digital ‘Hood. What Does This Mean For Retail?

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Derek O'Carroll

Five Ecommerce Customer Retention Strategies You Need to Know to Protect Your Bottom Line

Once a prospect has crossed the checkout line, it’s easy to think the job is done. After all, that’s the hardest part, right? Nope.

5 min readAug 3, 2021

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Five Ecommerce Customer Retention Strategies You Need to Know to Protect Your Bottom Line

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Derek O'Carroll

Online Retailers Are in Danger of Being Overwhelmed by Increased Orders. Automation is the Answer

Online retailers are facing a major crisis. Since Covid-19 hit, reduced headcount and social distancing practices within the walls of…

4 min readJul 13, 2021

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Online Retailers Are in Danger of Being Overwhelmed by Increased Orders. Automation is the Answer

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Derek O'Carroll

Data: Post-Shutdown spending priorities — one year on, has Covid changed how we shop?

After a year of on-off restrictions, retailers may be hoping that the reopening of retail next month — a significant milestone on our…

4 min readJul 6, 2021

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Data: Post-Shutdown spending priorities — one year on, has Covid changed how we shop?

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Derek O'Carroll

What Will The State of Commerce Look Like Post-Covid?

Pre-Covid, we saw the impact of online consumer demand growing and behavior adjusting, but brands often had time to analyze how they wanted…

5 min readJun 25, 2021

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What Will The State of Commerce Look Like Post-Covid?

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Derek O'Carroll

Digital leapfrogging: is your online business about to get jumped?

The retail landscape demands bold decision-making to keep pace with the rapid digital transformation that is taking place before our very…

5 min readJun 7, 2021

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Digital leapfrogging: is your online business about to get jumped?

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Derek O'Carroll

Why Today’s Retailers Can’t Afford Not to Migrate to the Cloud

You don’t need to read the daily headlines about the state of retail to be aware that innovating and streamlining operations is absolutely…

5 min readMay 6, 2021

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Why Today’s Retailers Can’t Afford Not to Migrate to the Cloud

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Derek O'Carroll

A CEO’s guide: winning in the Amazon vs. Walmart online battleground

There’s an unlikely contender for the eCommerce crown — the king of the physical retail space: Walmart.

6 min readApr 23, 2021

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A CEO’s guide: winning in the Amazon vs. Walmart online battleground

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Derek O'Carroll

Trust is the new consumer currency

One thing is becoming certain in the pandemic era — trust and transparency have never been more important.

4 min readApr 6, 2021

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Trust is the new consumer currency

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Derek O'Carroll

DTC brands now have a blue ocean of opportunity — but its no ‘open goal’

There has never been a more exciting time to invest behind the combination of consumer behavioural change and technological acceleration…

4 min readMar 25, 2021

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DTC brands now have a blue ocean of opportunity — but its no ‘open goal’

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Derek O'Carroll

Derek O'Carroll

Derek O'Carroll is CEO of Brightpearl, a world leading Digital Operations Platform for retailers looking to automate their workflows and scale

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